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Privacy Policy

Privacy Policy (Updated on May 27, 2020)

Introduction

MindKraft Education Inc. (“MindKraft”) is an after-school enrichment program that operates corporately owned campuses in Canada. MindKraft is committed to ensuring the privacy of those who enroll in its program and those who visit its website.

MindKraft recognizes the importance of confidentiality and the protection of personal information. This Privacy Policy applies to MindKraft, its affiliates and all MindKraft owned and operated websites, sub domains and other online platforms and explains how we use and protect the Personal Information we hold, and how you can control the collection, correction and/or deletion of Personal Information.

Personal Information We Collect

For the purposes of this policy, “Personal Information” means information about an identifiable individual or information that permits an individual to be identified and which is collected by MindKraft through the use of our services, including our website and any other online platforms that may be offered or operated from time to time. Personal Information does not include business contact information, such as name, title, business address and business telephone number when used for business communications.

Depending on the nature of your interactions or relationship with MindKraft, we may collect such Personal Information as your first and last name, postal and email addresses, telephone number(s), social network data, information concerning your social circumstances, including age, date of birth, employment details and job title, education/qualification information, gender, and other sensitive Personal Information. We may also collect certain technical information about your use of our website and online platforms, including your IP address, the type of browser you use, access times, pages viewed and the referring link through which you accessed our website or platform.If you choose to engage in the purchase of any service from us, our third-party payment processors may collect your payment information and as such, you are bound by their privacy policy.

MindKraft uses technology tools and services such as cookies, beacons, tags and scripts, which are identifying technologies that your computer receives when you visit certain websites In certain circumstances, we may match or correlate this information with the previous submissions of your personal information Most browsers can be set to reject all cookies but features of our website may not work as intended when the cookie settings are turned off or blocked. We use permanent cookies to research and analyze website usage. We use temporary (session based) cookies to improve performance and to determine web trends. Temporary cookies disappear when you close your browser window. We use your IP address to help diagnose problems with our server, and to administer our website. Your IP address helps to identify you for the purposes of gathering broad demographic information. We also use Google Analytics, Google Tag Manager, Google AdWords (Conversion Tracking), LinkedIn (Conversion Tracking), Optimize. You are bound by the terms of use and privacy policies of these tools. Some or all of these tools may be used to track information about your behavior on our website depending on your region.

Our commitment

MindKraft takes responsibility for maintaining and protecting Personal Information under our control. We review this policy and our personal data protection practices regularly to ensure that we are in compliance with applicable legislation and current best practices in Ontario and Canada. We do not knowingly collect any personal information from children under the age of 13 without parental consent and the services offered by MindKraft are not intended for use by children without parental consent.

How we collect, use and disclose personal information

We only collect personal information as required to meet the purposes that we have identified. We do not collect or retain personal information other than for the specific purposes we have identified.

MindKraft typically collects personal information that is voluntarily provided by users. These personal informations may be collected through feedback, survey, complaint. At times, however, personal information is obtained from other sources, such as government bodies or third parties such as employers, researchers and service providers, as permitted by law. Where the purpose for the collection of personal information is unclear, you can ask the MindKraft representative with whom you are dealing to provide an explanation on the purpose for the data collection. If required by applicable law, we will seek your explicit consent to process your Personal Information collected by MindKraft and/or volunteered by you. The granting of such consent is entirely voluntarily; however, if you do not grant the requested consent, your use of the services provided by MindKraft, including our website and any other online platform that we may offer from time to time may not be possible.

Our reason for collecting Personal Information about tutors, students, parents, staff and consultants is to establish and maintain our contractual or other business relationship with that individual.

The purpose for collecting Personal Information about tutors and students primarily to facilitate the provision of educational tutoring services online, including to allow students to quickly and easily assess the professional and educational background of tutors, as well as allowing us to communicate effectively with our tutors, students and parents and to maintain our mailing lists.

We may also use your Personal Information to:

  • Respond to your comments, questions and requests and provide customer service;
  • Communicate to you about services, offers and promotions and provide news and information we think will be of interest to you;
  • Manage your account and send you technical notices, updates, security alerts and support and administrative messages;
  • Monitor, research, and analyze trends, usage and activities;
  • Link or combine with information we get from others to help understand your needs and provide you with better service; and
  • Carry out any other purpose for which the information was collected.

As appropriate, MindKraft will ask for specific consent to collect, use and disclose Personal Information, including for the purposes of completing or arranging for the completion of background checks and searches. This may be in writing or orally. In some cases, consent can be implied through an individual relationship or conduct with us, depending on the sensitivity of the information.

Personal information supplied to us is confidential and we do not disclose the information to any third party except with actual or implied consent, or as permitted or required by law. We do not exchange or sell personal information.

We may share Personal Information about you as follows:

  • with consultants and other service providers who need access to such information to carry out work on our behalf, including our legal and financial advisors;
  • in response to a request for information from a court, law enforcement agency or other government agency or department if we believe disclosure is in accordance with any applicable law, or as otherwise required by any applicable law;
  • if we believe your actions are inconsistent with our user agreements or policies, or to protect the rights, property and safety of us
  • in connection with, or during negotiations of, any merger, sale of company assets, financing or transfer of all or a portion of our business to another entity; and
  • otherwise with your consent or at your direction.

We may also share aggregated or de-identified information (such as anonymous usage data, referring/exit pages and URLs, platform types, number of clicks, etc.) which cannot reasonably be used to identify you. If you have given your consent, we may also use your Personal Information that we collect to send you marketing or other commercial communications.

If you receive commercial emails from us, you may opt-out or unsubscribe at any time by following the instructions contained within the email or by sending an email to privacy@mindkraft.ca. Please be aware that if you opt-out of receiving commercial email from us or otherwise modify the nature or frequency of promotional communications you receive from us, it may take up to ten (10) business days for us to process your request. Additionally, even after you opt-out from receiving commercial messages from us, you will continue to receive administrative messages from us regarding any service or online platform that MindKraft operates and with which you maintain a current user account.

Any personally identifiable information you elect to make publicly available through the use of our websites or any other MindKraft service or online platform, such as posting comments on our blog page or in forums, will be available to others. If you remove information that you have made public, copies may remain viewable in cached and archived pages of our website or other online platforms, or if other users have copied or saved that information.

We display personal testimonials on our website in addition to other endorsements. With your consent, we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at privacy@mindkraft.ca.

MindKraft will never rent or sell your Personal Information to others. However, we may use third party service providers from time to time to carry out certain functions for us such as data storage on servers or databases with hosting providers, printing, storage, shredding or document scanning. Where we use such outside service providers, we require those third parties to protect your personal information in the same manner we protect it and to not use or disclose it for any purposes except as directed by MindKraft.

MindKraft may transfer, process and store Personal Information to affiliated entities or to other third party service providers across borders and from your country or jurisdiction to other countries or jurisdictions around the world, and your Personal Information may therefore be disclosed, transferred, stored (including electronically) or processed in such other jurisdictions for the purposes described herein.

MindKraft Data Processors:

  • Amazon Web Services and Rackspace – Storing personal documents, profile information
  • Twilio – Communicating with tutors and students online
  • Mailchimp and MailerLite – Emailing students, parents and tutors

Information you disclose publicly

By connecting with the MindKraft through our social media pages or accounts, or by posting content using MindKraft-created hashtags or other identifiers, you are providing your consent for MindKraft to use any Personal Information or other content you submit or make available through such sites for marketing and promotional purposes, including, but not limited to, incorporation into our marketing materials, without further notice or compensation.

MindKraft may also collect and process any Personal Information that you volunteer in our website forms, including when you sign up to receive newsletters or other information from MindKraft.

External Links

Our website contains links to third party web sites. MindKraft is not responsible for the privacy practices or the content of such web sites nor does MindKraft warrant the quality, accuracy or completeness of information contained in these sites.

Our website and the services and online platforms we operate from time to time may include social media features, such as the Facebook “Like” button and other widgets. These features may collect your IP address and which page you are visiting on our Site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our website. Your interactions with these features are governed by the privacy policy of the organization providing it.

Geographic Location

For individuals located in the European Economic Area (EEA), all processing of Personal Information is performed in accordance with privacy rights and regulations following the Regulations (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of Personal Data and on the free movement of such data, known as the General Data Protection Regulation (GDPR), and MindKraft’s processing of the Personal Information of such individuals will take place in accordance with the GDPR.

MindKraft processes Personal Information both as a “Processor” and as a “Controller”, as defined in the GDPR; however, where you have volunteered personal information with respect to the creation of a user account under any of the services or online platforms offered by MindKraft from time to time, you will be the Controller and MindKraft will be the Processor.

All data collected by MindKraft will be stored exclusively in secure hosting facilities provided by Amazon Web Services. MindKraft has a data processing agreement in place with this provider, ensuring compliance with the GDPR. All hosting is performed in accordance with the highest security regulations. All transfers of data internally in the EEA is done in accordance with this data processing agreement.

Protecting your personal information

Regardless of your geographic location, we strive to maintain personal information in as accurate, complete and up-to-date a form as necessary to fulfill the purposes for which it was collected. We protect personal information by adopting reasonable physical, technical and organizational security processes and safeguards appropriate to the sensitivity of the Personal Information, regardless of format, which prevents accidental, unauthorized or unlawful destruction, loss, alteration, disclosure, access, use or processing of Personal Information. Our security safeguards include premises security and restricted access to files containing personal information. Depending upon the information under our control, we also use technological safeguards such as security software and firewalls to prevent hacking or unauthorized computer access, internal passwords and security policies. Please note, however, that no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee absolute security of your Personal Information. MindKraft will promptly notify individuals in the event of any known unauthorized access to or use of that individual’s Personal Information.

Information we collect automatically

We automatically collect certain information about you when you access or use our website or transact business with us, including:

  • Log Information: We collect information about your use of our websites, such as the type of browser you use, access times, pages viewed, your IP address and the referring link through which you accessed our websites
  • Transaction Information: When you engage in a tutoring session, we collect information about the transaction, such as details regarding the type or nature of tutoring being provided and the date and time of the tutoring session. Video recordings of tutoring sessions are stored to ensure the security and safety of students on the platform, and for students to use as study aids in the future.

Retention and Deletion

MindKraft will not retain data longer than is necessary to fulfill the purposes for which it was collected or as required by applicable laws. For certain data pertaining to a user account registered to one of MindKraft’s online platforms, you have control over the Personal Information collected and the duration for which your Personal Information is kept. Users of MindKraft’s online platforms with an active account will therefore have the responsibility to delete data as and when required. If you have an active user account with a service or online platform operated by MindKraft, we will retain your information for so long as your account is active or as needed to provide you with services. If an account of a user of one of MindKraft’s online platforms is terminated or expires, all Personal Information collected through that platform will be deleted, as required by applicable law.

Children’s Privacy

Protecting the privacy of young children is especially important. For that reason, except as expressly set out in this Privacy Policy and with your consent, MindKraft does not knowingly collect or solicit Personal Information from anyone under the age of 13 without parental consent and the services offered by MindKraft are not intended for use by children without parental consent. In the event that we learn that we have collected Personal Information from a child under age 13 without parental consent, we will delete that information immediately. If you believe that we might have any information from or about a child under 13 without parental consent or approval, please contact us at privacy@mindkraft.ca

Accessing your personal information

If you maintain a current account with MindKraft or one of the services or online platforms we operate, you can review, correct, update, amend or delete Personal Information about you by logging into your account.

Alternatively, you may write to us to request such access. MindKraft will acknowledge your request within seventy-two (72) business hours and handle it promptly. If requested, we will inform you if we are holding Personal Information about you, as well as details about the Personal Information. We reserve the right to confirm your identity before complying with any access request. In responding to an access request, we may charge a reasonable copying or retrieval fee, the amount of which we will provide in advance. Access to Personal Information may be denied if required or authorized by law. If a request for access is denied, MindKraft will provide an explanation of the reasons for the refusal. If you are a resident of the EEA or the EU, the GDPR gives you a range of rights in connection with our processing of your personal data. In this regard, you have the right to request that we rectify, update, or delete your Personal Information or restrict the processing of your Personal Information, if you think it is inaccurate, irrelevant, or outdated. Furthermore, you have the right to object against the processing based on our legitimate interests as a legal basis. We are required to assess and act on your request. Additionally, you also have the right to data portability if it should become relevant.

If you choose to withdraw your consent to continued collection, use or retention of your Personal Information, we will explain the consequences of such withdrawal. You may also challenge the accuracy of Personal Information about you in our custody and MindKraft will amend Personal Information where appropriate.

Acceptance of this Policy

We assume that visitors to the MindKraft website and users of all MindKraft services and online platforms have carefully read and understood this policy and agree to its contents. If you do not agree with this Privacy Policy, you should refrain from using the MindKraft website and any services and online platforms offered by MindKraft. Your continued use of the MindKraft website and any services and online platforms offered by MindKraft implies your acceptance of this Privacy Policy and any revisions hereto. This Privacy Policy is an integral part of terms and conditions associated with any of the services and online platforms offered by MindKraft from time to time.

How to contact us

If you have any questions about our Privacy Policy, terms and conditions, the practices of this site, or your dealings with this site, please contact us at:


MindKraft Education Inc
2928 Redbud Ave
Oakville ON L6J 7J4
Canada

You can also send us a mail at privacy@mindkraft.ca or contact us directly at +1 905 337 1010.

MindKraft reviews this Privacy Policy on a regular basis and will post the revised or updated policy from time to time as required. This Privacy Policy was last updated on May 27, 2020.

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